COURSE OVERVIEW

This course is to familiarize the participants with the concept and overview of entrepreneurship with a view to enhance entrepreneurial talent and to impart knowledge on the basics of entrepreneurial skills and competencies to provide the participants with necessary inputs for creation of new ventures. To explore new vistas of entrepreneurship in the 21st century environment to generate innovative business ideas especially for women.

The Women's Entrepreneurship Development Programme empowers female entrepreneurs to initiate Startup companies, contributing to developing economies. The course also includes developing soft skills and building confidence in your market networks and links. Marketing, finance, business strategy, operations, legal compliance, social networking, and other business-related topics will be covered in training. We will also acquaint the participants with the various government of India schemes specially meant for females.

ELIGIBILITY

• Bachelor’s Degree in any discipline

COURSE CERTIFICATES

1. DIPLOMA IN WOMEN ENTREPRENEURSHIP AND MANAGEMENT
JainX – Jain Deemed to be University – Bangalore

2. Diploma in Office Automation
C-DAC (Premier R&D organization of the Ministry of Electronics and Information Technology (MeitY) – Govt. of India

3. Diploma in English for Business
Kangaroo Centre for Excellence - Australia

COURSE SYLLABUS

1. FOUNDATIONS OF ENTREPRENEURSHIP
a. Introduction to Entrepreneurship
b. Women in Business: Opportunities & Challenges
c. Entrepreneurial Mindset & Leadership Skills
d. Identifying Business Ideas
e. Business Ethics & Values

2. BUSINESS PLANNING & STARTUP DEVELOPMENT
a. Business Model Canvas
b. Market Research & Feasibility Study
c. Writing a Business Plan
d. Time Management & Workplace Etiquette
e. Government Schemes & Support for Women Entrepreneurs

3. FINANCIAL MANAGEMENT & ACCOUNTING
a. Basics of Accounting
b. Budgeting & Financial Planning
c. Costing & Pricing Strategies
d. Funding Sources & Loans
e. Digital Payments & Banking

4. MARKETING & BRANDING STRATEGIES
a. Principles of Marketing
b. Branding & Personal Identity
c. Digital Marketing (Social Media, SEO Basics)
d. Sales Techniques & Customer Relationship Management
d. Market Positioning & Competitor Analysis

5. OPERATIONS & BUSINESS MANAGEMENT
a. Day-to-Day Business Operations
b. Inventory & Supply Chain Basics
c. Time & Resource Management
d. Quality Control & Customer Service
e. Business Communication Skills

6. TECHNOLOGY & DIGITAL SKILLS FOR ENTREPRENEURS
a. Basic Computer Applications
b. E-commerce & Online Business Setup
c. Social Media Tools for Business
d. Online Payment Systems
d. Productivity Tools & Automation Basics

7. BUSINESS COMMUNICATION
a. Foundations of Business Communication
b. Professional Writing Skills
c. Verbal & Non-Verbal Communication
d. Business Presentations
e. Digital & Virtual Communication
f. Cross-Cultural Communication
g. Persuasive & Negotiation Communication
h. Crisis Communication
i. Ethics in Business Communication
j. Future Trends in Communication

8. PRACTICAL TRAINING, PROJECTS & CAREER READINESS
1. Work-Life Balance & Stress Management
2. English for Business Communication
3. Confidence Building & Personality Development
4. Networking & Relationship Building
5. Public Speaking & Presentation Training
6. Internship / Live Project / Business Launch Plan