DIPLOMA IN DIGITAL MARKETING & SOCIAL MEDIA MANAGEMENT
Course Details
The Diploma in Digital Marketing & Social Media Management opens doors to a fast-growing global career with opportunities across industries. Our program equips you with in-demand skills in SEO, social media strategy, content creation, analytics, and online advertising. With a strong focus on real-time practical learning, students gain hands-on experience through live projects, case studies, and industry tools, ensuring they are job-ready from day one.
Led by expert trainers with proven industry experience, our training ensures both personal and professional growth. We emphasize confidence building, strategic thinking, and performance-driven results. With dedicated placement support, students can explore rewarding careers in India and abroad, including roles in digital agencies, corporate sectors, startups, and freelance platforms, paving the way for long-term success.
ELIGIBILITY
• Plus Two / Bachelor’s Degree in any discipline
COURSE CERTIFICATES
1. DIPLOMA IN DIGITAL MARKETING & SOCIAL MEDIA MANAGEMENT
JainX – Jain Deemed to be University – Bangalore
2. Diploma in Office Automation - 6 Month
C-DAC (Premier R&D organization of the Ministry of Electronics
and Information Technology (MeitY) – Govt. of India
3. Diploma in English for Business - 3 Month
Kangaroo Centre for Excellence - Australia
DIGITAL MARKETING - SYLLABUS
1. FUNDAMENTALS OF DIGITAL MARKETING
a. Introduction to Digital Marketing
b. Digital Marketing Ecosystem
c. Website & Domain Basics
d. Understanding Consumer Behaviour Online
e. Digital Marketing Channels Overview
f. Competitor & Market Research
g. Content Strategy Fundamentals
h. Digital Marketing Tools Overview
2. SEARCH ENGINE OPTIMIZATION - SEO
a. Introduction to Search Engines
b. Keyword Research Techniques
c. On-Page SEO Optimization
d. Technical SEO Fundamentals
e. Off-Page SEO & Link Building
f. Local SEO Strategies
g. SEO Tools (Google Search Console, SEMrush etc.)
h. SEO Performance Tracking
3. SOCIAL MEDIA MARKETING - SMM
a. Introduction to Social Media Platforms
b. Facebook & Instagram Marketing
c. LinkedIn Marketing for Professionals
d. Social Media Content Planning
e. Social Media Advertising
f. Audience Engagement Strategies
g. Influencer Marketing Basics
h. Social Media Analytics & Reporting
4. SEARCH ENGINE MARKETING & ONLINE ADVERTISING
a. Introduction to Paid Advertising
b. Google Ads Fundamentals
c. Display Advertising
d. Video Marketing & YouTube Ads
e. PPC Campaign Setup
f. Budget Planning & Bidding Strategy
g. Conversion Tracking
h. Campaign Performance Optimization
5. CONTENT MARKETING, EMAIL MARKETING & ANALYTICS
a. Content Marketing Strategy
b. Blog Writing & Copywriting
c. Email Marketing Campaigns
d. Marketing Automation Basics
e. Lead Generation Strategies
f. Landing Page Optimization
g. Google Analytics Fundamentals
h. Digital Marketing Performance Reporting
6. MODERN MARKETING STRATEGIES
a. Evolution of Marketing
b. Consumer Insights & Personalization
c. Digital Marketing Channels
d. Content & Influence Marketing
e. Growth Hacking & Viral Marketing
f. Emerging Technologies
g. Future of Marketing
7. BUSINESS COMMUNICATION
a. Foundations of Business Communication
b. Professional Writing Skills
c. Verbal & Non-Verbal Communication
d. Business Presentations
e. Digital & Virtual Communication
f. Cross-Cultural Communication
g. Persuasive & Negotiation Communication
h. Crisis Communication
i. Ethics in Business Communication
j. Future Trends in Communication
8. ADD-ON TRAINING PROGRAMS
1. Microsoft Office Advanced Level Training
2. English for Business Communication
3. Personality Development
4. Interview Preparaton Training
5. Life Skills Training
6. Public Speaking & Presentation Training
Python Introduction
- Python Introduction
Stepping into the World of Python
- Python Introduction
- Python Introduction
- Python Introduction
- Python Introduction
- Python Introduction
- Python Introduction
- Python Introduction
Python MySQL
- Python Introduction
- Python Introduction
- Python Introduction
- Python Introduction
Sarah Taylor
Agile Project instractor
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Sarah Taylor
Agile Project instractor
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dol aliqua. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dol aliqua.
Stunning design, very dedicated crew who welcome new ideas suggested by customers, nice support.
Was really easy to implement and they quickly answer my additional questions!
- ModeRegular/Offline
- Duration Six Month
- Semesters 1
- Seats 18
- Eligibility +2 / Degree Contact us
